Evolution format store - moving with the times
Nisa retailers have been investing in new and upgraded stores in record numbers over the past 12 months with many enjoying bumper sales as a result.
With average sales increases for new stores and store conversions in 2018 at almost 12% as compared to 6% in 2017, growing numbers of Nisa partners are seeing the value in developing their businesses with the total number of Evolution format stores now reaching almost 400.
The Evolution format store is again being exhibited at Stoneleigh, and this year, along with the latest elements incorporated into the build, it will also showcase the optimum Co-op own brand range, demonstrating to Nisa partners how to get the very best out of the Co-op brand in their own stores.
This year will see a number of additions to the 4,000 sq. ft. store, ensuring key trends in convenience stores retailing are demonstrated.
There is less focus on serve over Food to Go and more on self-service, this being more relevant to the majority of Nisa partners, with modular drop-in units covering a basic to extensive offering to accommodate the broadest range of retailer.
A new modular service counter in pre-defined sizes is available in each section of the store, making it easier to increase or decrease size and drop in alternative services, depending on the individual needs of the retailer.
There are also new bespoke display units across the store, showcasing different ways to bring key products to life.
Fully operational self-service tills are also being displayed along with new Arneg Aire chiller cabinets, which will support partners in driving energy efficiency and decreasing running costs.
A key element of this year’s store will be the focus on Co-op products launched across both ambient and chill, showcasing the optimal range for a store of 4,000 sq. ft.
“Importantly this year, the Stoneleigh store allows us the opportunity to demonstrate the optimal range of Co-op own-brand products in both ambient and chill,” said Darren May, head of format and development at Nisa.
“Using Co-op point of sale materials, we’re showing partners how to bring to life the hero categories from the range that will help drive sales and profits in their stores.
“Our aim is to showcase to all our partners what is possible, providing them with a vision for their own stores that they can take away and recreate.”
Barry Patel has now had both of his Luton shops converted to the latest Evolution format and is making full use of Co-op signage to highlight the range in his stores. He is delighted with the result.
He said: “Sales have gradually been increasing and it is all positive for us. The stores look fantastic and our customers are all really impressed. All in all, our conversions have been done very professionally and sales have definitely gone up.”