Nisa launches birthday balloon-bursting bonanza
Nisa is giving consumers the chance to win one of 40 'birthday presents' this month as part of its 40th birthday celebrations.
The ‘burst the birthday balloons’ online competition launched on Monday and will run until the 15th October, giving consumers the opportunity to win one of 40 prizes of cake, chocolates or champagne by ‘popping’ as many balloons as possible in an online game at Nisa’s dedicated 40th birthday website, www.nisa40th.co.uk.
The competition forms part of Nisa’s 40th birthday celebrations, which have included naming 40 Nisa lorries after members of the public, the ‘40 Random Acts of Kindness’ campaign and most recently a competition giving away 40 Heritage hampers to good causes, to name just a few.
Nisa’s Head of Marketing, Philippe Rondepierre, commented: “The balloon popping competition aims to involve consumers with Nisa’s 40th birthday celebrations in a unique and interactive way.
“Our social media activity always receives an unprecedented positive response from consumers and we continue to see engagement with our channels grow.”