Nisa retailers ready to shamrock and roll ahead of St Patrick’s Day

Nisa is providing its retailers some luck of the Irish with a range of great deals on selected licensed products ahead of St Patrick’s Day.

Nisa shoppers will be able to stock up on their favourite tipple and kick off the celebrations from the comfort of their own homes.

The annual event - which falls on Tuesday 17th March this year – is widely celebrated across the whole of the UK and provides Nisa retailers with another opportunity to drive footfall and basket spend.

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An extensive selection of lagers, ciders, stout and spirits and available in the event including Guinness, Caffrey’s, Murphys and Magners along with Jameson Irish Whiskey and Baileys Irish Cream.

Head of marketing at Nisa, Philippe Rondepierre said: “Hosting events like St Patrick’s Day, Pancake Day and even Mother’s Day, March is an extremely busy time for retailers and each of these events provide a good opportunity to generate incremental sales.”

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