Saying cheers to St Patrick’s Day
Nisa is supporting its independent retailer partners this week in driving sales ahead of St Patrick’s Day celebrations.
In order to enable retailers to capitalise on the event on Sunday 17th March, a raft of great deals have been made available on a selection of licensed products, all of which are sure to help shoppers get any St Patrick’s Day parties underway.
With the annual affair now widely celebrated across the whole of the UK, it provides Nisa retailers with another opportunity to drive footfall and drive sales.
A broad selection of lagers, ciders, stout and spirits are incorporated in the event including Carling, Fosters, Guinness, Caffrey’s, Murphys and Strongbow along with Jameson Irish Whiskey and Baileys Irish Cream.
Head of marketing at Nisa, Philippe Rondepierre said: “March is a busy month for retailers with events including Pancake Day and Mother’s Day as well as St Patrick’s Day, all providing opportunities to maximise sales.
“Our St Patrick’s Day deals include a broad selection of products across licensed which will enable Nisa partners to remain competitive and support them in capturing additional sales.”